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Eastern Kentucky University

College of Business

Business 5 Faculty Research

Faculty Research

Explore the impactful faculty research accomplishments in the College of Business. Discover our faculty research publications, which show that we are dedicated to academic excellence, fostering innovation, and contributing substantially to the academic research community. Through this curated collection of publications, you can witness the tangible impact of our faculty’s research efforts. This commitment perfectly aligns with AACSB’s emphasis on faculty engagement in research that leaves a lasting imprint, thereby elevating the reputation of our College of Business.

We invite you to delve into the wealth of knowledge and expertise our faculty brings to the forefront of academia below.


 

2023 Publications

Ahlstrom, L. J., Harter, C., & Asarta, C. J. (2023). Teaching methods and materials in undergraduate economics courses: School, instructor, and department effects. International Review of Economics Education, 44(2023), 1-17. https://doi.org/10.1016/j.iree.2023.100270

Alam, T., Chapman, M., & Rai, P. (2023). Supervisor interactional injustice and employee counterproductive work behavior and organizational citizenship behaviors: The mediating role of distrust. International Journal of Organizational Analysis. doi: 10.1108/IJOA-10-2022-3447

Allison, L., Yu, L., Samuele, M., & Zuoboa, W. (2023). Gender and firm performance around the world: The roles of finance, technology and labor. Journal of Business Research, 154, 113322.

Awang, F., Tabibzadeh, K., & Zhuang, W. (in press). Preparing students to embark on philanthropic opportunities. National Business Education Association.

Blair, J. R., Jones, L., Manning, M., McGlown, J., Streetman, C., & Walz, C. (2023). Ring the alarm: Modifications to higher education negatively impacting full-time faculty, Journal of Business & Industrial Marketing. https://doi.org/10.1108/JBIM-01-2023-0024

Dowling, P., Festing, M., & Engle, A. D. (2023). International human resource management. (8th ed.). London: Cengage Publishing.

Easterling, J. K. (in press). COVID-19 implications and the demand for supply chain professionals. National Business Education Association.

Easterling, J. K., & Barthel, L. R. (2023). Conceptualizing critical thinking for developing the next generation of business leaders. Refereed Proceedings of the Appalachian Research in Business Symposium. Radford, VA, USA.

Easterling, J. K., & Chatterjee, S. (2023). Consortiums as a cost reduction tool in the supply chain toolbox. Business Education Forum, 77(2), 26-32.

Easterling, J. K., Tabibzadeh, K., & Smith, T. L. (2023). Interpreting mission statements as input to analyzing supply chain strategic fit. Refereed Proceedings of the Appalachian Research in Business Symposium. Radford, VA, USA.

Easterling, J. K., & Wilson, K. B. (2023). Planning for career success: Navigating the path from student to gainfully employed. Refereed Proceedings of the Appalachian Research in Business Symposium. Radford, VA, USA.

Engle, A. D. (2023). Recalibrating for resilience in global work: Work, job dynamics and IHRM cascades. Proceedings of the 16th International Human Resource Management Conference. King’s College, 28-30. London, U.K.

Fore, M.  (in press). Ethics education in a post-crisis business curriculum. National Business Education Association.

Fore, M., & Stevenson, E. (2023). The impact of Covid-19 pandemic on overall well-being of practicing lawyers. PLoS ONE 18(3), 1-19. e0282836:https://doi.org/10.1371/journal.one.0282836

Fore, M., Wilson, K., & Awang, F. (in press). Lessons learned during the COVID-19 pandemic: Techniques for successful remote learning and teaching. The Journal of Research in Business Education.

Fore, M., Wilson, K. B., & Daniel, C. (2023). Fostering community impact: An activity to promote volunteerism as a part of an undergraduate ethics education. Refereed Proceedings of the Appalachian Research in Business Symposium. Radford, VA, USA.

Ouyang, C. H., Xiao, Q., & Su, L. (2023). Impacts of personal cultural orientations on college students’ psychological health and preventive behaviors during the COVID-19 period. Refereed Proceedings of the Appalachian Research in Business Symposium. Radford, VA, USA.

Polin, B. (in press). Adaptability: Modeling and teaching dimensions of leadership’s defining characteristic. National Business Education Association.

Po√≥r, J., Filiz, U.,¬†Engle, A. D., & T√ľz√ľner, V. L. (2023). A comparative analysis on IHRM policies and practices at local subsidiaries of MNCs in transitional and emerging environment: The case of Hungary and Turkey. Academy of International Business, Central and Eastern Europe Chapter. Warsaw, Poland.

Poór, J., Latukha, M. O, Engle, A. D., & Abdyrakhmanova, K. (2023). Similarities and differences of the HR practices in foreign-owned subsidiaries in the post-Soviet region in comparison to Central and Eastern European countries. The Annals of the Faculty of Economics in Subotica, 59(49), pp. 3-19.

Randles, T., Gardner, L. & Zhang, Z. (2023). Knowledge requirements fulfillment analysis. American Journal of Management, 23(2), 136-152.

Shackelford, S., & Mahaney, R. C. (2023). Do the math: Overcoming math anxiety. Refereed Proceedings of the Appalachian Research in Business Symposium. Radford, VA, USA.

Wilson, K. B., &¬†Polin, B.¬†(2023). The ‚Äúhow‚ÄĚ of an apology: Maximizing effectiveness via communication medium.¬†Refereed Proceedings of the Appalachian Research in Business Symposium.¬†Radford, VA, USA.

Wilson, K., & Robles, M. (in press). Use of technology in business education. National Business Education Association.

Wilson, K., & Zhang, Z. (in press). From profit to philanthropy. American Journal of Entrepreneurship.

2022 Publications

Allison, L., Blair, J. R., & Fore, M. (2022). Ethics and moral hazard of university responses to SARS-VOV2 through a terror management perspective. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Awang, F., Tabibzadeh, K., & Zhuang, W. (2022). Diversity, multiculturalism, and inclusivity: The Samurai way. Journal for Advancing Business Education, 4(2), 7-26.

Bennett, D., Matos, G., & Blair, J. (2022). Sports marketing: An introduction of theory and practice. StuKent.

Blair, J. (2022). The value of thank-you notes. In D. E. Harrison, & A. B. Horky (Eds.) Society for Marketing Advances, 2022, pp. 403-404.

Blair, J., Gala, P., Harrison, D., Hood Hopkins, K., & Keel, A. (2022). Incorporating personal branding, professionalism, and workplace preparation across the marketing curriculum. In D. E. Harrison, & A. B. Horky (Eds.), Society for Marketing Advances, 2022, pp. 239-240.

Blair, J., Gala, P., & Lunde, M. (2022). Dark triad-consumer behavior relationship: The mediating role of consumer self-confidence and aggressive interpersonal orientation. Journal of Consumer Marketing, 39(2), 145-165.

Blair, J., Jones, L., Manning, M., McGlown, J., Streetman, C., & Walz, C. (2022). Ring the alarm: Modifications to higher education negatively impacting full-time faculty. In D. E. Harrison, & A. B. Horky (Eds.), Society for Marketing Advances, 2022, pp. 32-33.

Blair, J., Matos, G, & Bennett, D. (2022). How to develop experiential experiences in sports marketing classes. In D. E. Harrison, & A. B. Horky (Eds.), Society for Marketing Advances, 2022, pp. 144-145.

Botzen, W.J.W., Jantsje M. Mol, Robinson, P., Zhang, J., & Czajkowski, J. (2022). Individual¬†hurricane preparedness during the COVID-19 pandemic: Insights for risk communication and¬†emergency management policies, Natural Hazards, 111, 507‚Äď522.¬†https://doi.org/10.1007/s11069-021-05064-2

Cao, Z., Xiao, Q., Zhuang, W., & Wang, L. (2022). An empirical analysis of self-service technologies: Mediating role of customer powerlessness. Journal of Services Marketing, 36(2), 129-142.

Desset, F.,¬†Tabibzadeh, K.,¬†Kervran, M., Basello, G. P., & Marches, G. (2022). The decipherment of linear elamite writing.¬†Zeitschrift f√ľr Assyriologie und vorderasiatische Arch√§ologie,¬†12(1), (pp. 11-60). Walter de Gruyter GmbH.¬†https://doi.org/10.1515/za-2022-0003.

Dharani, M., Hassan, M. K., Rabbani, M. R., & Huq, T. (2022). Does the Covid-19 pandemic affect faith-based investments? Evidence from global sectoral indices. Research in International Business Finance, 59, 1-12. https://doi.org/10.1016/j.ribaf.2021.101537

Easterling, J. K. (2022). Supply chain simplified. 1st edition. Kendall-Hunt Publishing.

Easterling, J. K., & Barthel, L. R. (2022). Capacity Management: The Intersection of supply chain and accounting. Business Education Forum, 76(4), 11-14.

Easterling, J. K., Barthel, L. R., & Caviness, T. (2022). A study on state budget allocations to Kentucky regional public universities. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Easterling, J. K., & Robinson, A. R. (2022). COVID’S Impact on supply chain management: Implications to meat, masks and medicine. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Easterling, J. K., Stearns, J. P., & Smith, T. L. (2022). Forecasting implications for improved supply chain and financial performance.  Business Education Forum, 77(1), 6-11.

Ellis, C. M., Grace, M. F., Smith, R. A., & Zhang, J. (2022). Medical cannabis and automobile accidents: Evidence from auto insurance. Health economics, 31(9), 1878-1897. https://doi.org/10.1002/hec.4553

Feltus, S. (2022). Manual practice set and student success in intermediate accounting I. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Fore, M., Wilson, K., & Awang, F. (2022). Remote learning during the COVID-19 pandemic: A descriptive analysis on challenges and opportunities among business students. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Harter, C., & Asarta, C. J. (2022). Teaching methods in undergraduate intermediate theory, statistics and econometrics, and other upper-division economics courses: Results from a sixth national quinquennial survey. The American Economist, 67(1).

Harter, C., Chambers, R.G. & Asarta, C.J. (2022). Assessing learning in college economics: A sixth national quinquennial survey. Eastern Economic Journal, 48, 251‚Äď266. https://doi.org/10.1057/s41302-021-00205-8.

Harter, C., & Harter, J. F. R. (2022). The link between adverse childhood experiences and financial security in adulthood. Journal of Family and Economic Issues, 43, 832-842. https://doi.org/10.1007/s10834-021-09796-y.

Harter, C., & Yetter, E. (2022). Knowledge is power in teaching economics. Kentucky Journal of Excellence in College Teaching and Learning, 18, 19-31. https://kjectl.eku.edu/sites/kjectl.eku.edu/files/files/KJECTL_Volume%2018_March%20

Harter,  J. F. R., & Howell, M. (2022). The maximum benefits to university stakeholders of changing NCAA Division 1 labels. Journal of Business and Economic Perspectives, 49(1), 52-80.

Huq, T. (2022). The effects of firm political contributions on earmarks and subsequent firm performance. Research in International Business and Finance Journal. doi:https://doi.org/10.1016/j.ribaf.2022.101706

Hasan, F. (2022). A nonparametric and aggregation theoretic approach for measuring productivity of US banks during 2006-2016. American Journal of Operations Research, 12(5) doi: 10.4236/ajor.2022.125012

Hassan, M., Huq, T., & Muneeza, A. (2022). Islamic Finance in North America. Oxford Research Encyclopedia of Religion. https://doi.org/10.1093/acrefore/9780199340378.013.859

Kincer, K. S., & Tabibzadeh, K. (2022). Have Kentucky golf course websites evolved over a decade? A study with recommendations. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Kincer, K. S., & Tabibzadeh, K. (2022). Revisiting an exploratory study of web use by the golf course industry. International Academy of Business and Public Administration Disciplines (IABPAD) Conference Refereed Proceedings.

Mousavi, A., & Tabibzadeh, K. (2022). Command, Control, and Interoperability. The International Academy of Business and Public Administration Disciplines (IABPAD) Conference Refereed Proceedings.

Robles, M. (2022). What do employers want? Hard skills + soft skills = Power skills. Refereed Proceedings of the Appalachian Research in Business Symposium. Richmond, KY, USA.

Su, L., Cui, A. P., Saeed, S., & Zou, S. (2022). Exploration, exploitation, ambidexterity and the performance of international SMEs. European Journal of Marketing, 56(5),1372-1397.

Su, L., Tanner, E., Marquart, N., & Zhao, D. (2022). We are not all the same: The influence of personal cultural orientations on vulnerable consumers’ financial well-being. Journal of International Marketing, 30(3), 57-71.

Szeiner, Z., Engle, A. D., Molnár, S., & Poór, J. (2022). Difficulties in integration and adaptation of Japanese expatriates in Hungary. Refereed Proceedings of the Fifth Global Conference on IHRM, St. John’s University, Manhattan Campus.

Tóth, A., Kálmán, B., Engle, A., & Poór, J.  (2022).  Job retention opportunities in a pandemic crisis based on the example of three countries in the Asia-Pacific region. Society and Economy, 1-17. doi: 10.1556/204.2022.00019

Zhang, J., Czajkowski, J., Botzen, W. J., Robinson, P. J., & Tesselaar, M. (2022). Assessing the drivers of intrinsically complex hurricane insurance purchases: Lessons learned from survey data in Florida. In Hurricane risk in a changing climate (pp. 283-321). Springer, Cham. https://doi.org/10.1007/978-3-031-08568-0_12

Zhang, Z., Scott, J. M., Lau, M. C. K., & Parnell, J. A. (2022). A multi-level perspective on firm growth: An empirical study of SMEs. Journal of Managerial Issues, 34(2), 173-193.

2021 Publications

Abney, M., & Barthel, L. (2021). Kentucky banking technology outlook: 2021 survey results. Kentucky Banker Magazine. Kentucky Bankers Association.

Allison, L., & Blair, J. (2021). Organizational communication: Personal selling and brand management. SAGE Skills: Business. SAGE Publications, Inc.

Asarta, C.J., Chambers, R.G., & Harter, C. (2021). Teaching methods in undergraduate introductory economics courses: Results from a sixth national quinquennial survey. The American Economist, 66(1), 18-28. https://doi.org/10.1177/0569434520974658.

Blair, J. (2021). Implications of autonomous pricing on persuasive knowledge and aggressive consumers. Journal of Business and Management, 27(2), 33-68.

Blair, J. (2021). Positive implications of weekly marketing entrepreneur pitch competition assignments. Journal for Advancement of Marketing Education, 29(2), 1-11.

Blair, J. (2021). Replacing online blogs with Twitter conversation assignments. In D. Harrisson, (Ed.), Make ‚ÄėEm Say ‚ÄúWow‚ÄĚ: How Marketers are Wowing Customers. Society for Marketing Advances, 393.

Blair, J., Gala, P., Hopkins, K. Sullivan, M., & Harrison, D. (2021). The evolution of marketing: Teaching innovations used in the principles course.‚ÄĚ In D. Harrisson, (Ed.), Make ‚ÄėEm Say ‚ÄúWow‚ÄĚ: How Marketers are Wowing Customers.¬†Society for Marketing Advances, 310-311.

Blair, J. & Maples, J. (2021). Should universities let stakeholders ‚ÄúAct like they own the place?‚ÄĚ The roles of psychological ownership and sense of community on attitudes influencing monetary donations to charitable organizations and economic expenditures.‚ÄĚ In D. Harrisson, (Ed.),¬† Make ‚ÄėEm Say ‚ÄúWow‚ÄĚ: How Marketers are Wowing Customers.¬†Society for Marketing Advances, 119-120.

Blair, J., Matos, G., Bennett, D., & Lichty, C. (2021). Merging theory with practice when teaching sport marketing courses. In D. Harrisson, (Ed.),¬† Make ‚ÄėEm Say ‚ÄúWow‚ÄĚ: How Marketers are Wowing Customers.¬†Society for Marketing Advances, 295.

Botzen, W. J. W., Jantsje M. Mol, Robinson, P., Zhang, J., & Czajkowski, J. (2021). Individual hurricane preparedness during the COVID-19 pandemic: Insights for risk communication and emergency management policies. Natural Hazards. https://doi.org/10.1007/s11069-021-05064-2.

Easterling, J. K. (2021). Using productivity to enable higher operational performance.  Business Education Forum, 76(2), 26-29.

Easterling, J. K., & Fatzinger, J. (2021). The progressive effects of a robust supply chain ecosystem in driving economic development and entrepreneurship. Refereed Proceedings of the Appalachian Research in Business Symposium. 38-43. Richmond, KY.

Ford, J., Ford, L.,  & Polin, B. (2021). Leadership in the implementation of change: Functions, sources, and requisite variety. Journal of Change Management,  21(1),  87-119.

Fore, M. S. (2021, July/August). The impact of the 2020 pandemic on the practice of law in Kentucky. Bench & Bar, 85(4), 52-56.

Fore, M. S. (2021). Go it alone: The (lack of) impact of the payroll protection plan on solo law practitioners in rural Kentucky. Refereed Proceedings of the Appalachian Research in Business Symposium. 53-58. Richmond, KY.

Fore, M., Blair, J., & Allison, L. (2021). The importance of students creating professional personal brands online. Business Education Forum, 76(2), 18-22.

Gao, S., & Fenton, E. Jr. (2021). Insurance coverage for loss of business income during the COVID-19 pandemic, Journal of Forensic and Investigative Accounting, 13(2). http://s3.amazonaws.com/web.nacva.com/JFIA/Issues/JFIA-2021-No2-9.pdf

Harter, C. (2021). Breaking it down: Disaggregated personal finance test scores of teachers and students, Citizenship, Social and Economics Education. doi:10.1177/20471734211038757

Harter, C., Chambers, R. G. & Asarta, C. J. (2021). Assessing learning in college economics: A sixth national quinquennial survey. Eastern Economic Journal.  https://doi.org/10.1057/s41302-021-00205-8

Harter, C., Chambers, R.G., & Asarta, C.J. (2021). Who addresses diversity, inclusion, and gender issues in undergraduate introductory economics in 2020? Results from a sixth national quinquennial survey. Developments in Economics Education Conference Handbook, 27-28, https:/www.economicsnetwork.ac.uk/sites/default/files/Ashley/DEE%202021%20Handbook.pdf

Harter, J. F. R. (2021). Learning about the economic impact of a sports arena. Journal for Economic Educators, 21(2), 21-30.  https://libjournals.mtsu.edu/index.php/jfee/article/view/2119

Martin, A., & Robles, M. M. (2021). Digital hoarding in today’s electronic world. Journal of Research in Business Information Systems, 14(1), 50-71.

Martin, T. M. (2021). Innovative leadership: Breaking constraints. Refereed Proceedings of the Appalachian Research in Business Symposium. 77-81. Richmond, KY.

Polin, B.  (2021). A management pedagogical resources index: A new resource for management education. Proceedings of the Management and Organizational Behavior Teaching Conference.

Po√≥r, J., LankaŇ°ov√°, R.,¬†Engle, A. D., Szab√≥, K., Budav√°ri-Tak√°cs, I., ҆eben, Z., Kor√©nyi, R., Szit√°s, P., & Juh√°sz, T. (2021). The use of commercial mediation as alternative dispute resolution tool in the Czech Republic, Hungary and Slovakia.¬†¬†The Annals of the Faculty of Economics in Subotica, 57(45), 3-26.

Robles, M. (2021). The impact of typos on brand perception and business reputation. Refereed Proceedings of the Appalachian Research in Business Symposium. 86-88. Richmond, KY.

Wilson, K. B. (2021). Understanding computer health and fear appeals via the protection motivation model. Refereed Proceedings of the Appalachian Research in Business Symposium. 103-107. Richmond, KY.

Woodruff, B. (2021). Hotel hurricane options. Refereed Proceedings of the Appalachian Research in Business Symposium. 108-116. Richmond, KY.

Woodruff, B., & Jackson, T. (2021). Small-scale crisis events impact on price discovery and volatility transmission across financial markets: Evidence from terror attacks, assassinations, North-Korean saber-rattling, and natural disasters. Refereed Proceedings of the Appalachian Research in Business Symposium. 117-123. Richmond, KY.

Woodruff, B., & Robles, M. (2021). Finance gaming in the classroom: How many ducks? Business Education Forum, 76(1), 12-15.

Yu, C., Wang, X., Su, L., & Cui, A. P. (2021). B2B brand orientation, relationship commitment, and buyer-supplier relational performance. Journal of Business & Industrial Marketing, 36(2), 324-336.

Zhang, Z. Scott, J. Lau, C.K. & Parnell, J. (2021). A multilevel, contextualized cross-country perspective on institutional quality, characteristics and the growth of small and medium-sized enterprises (SMEs). Midwest Academy of Management Annual Conference.

Zhuang, W., Xiao, Q., & Cai, L. (2021).  Assessing the impact of email subject lines on students’ responses to college recruitment communications with implications for instruction. Business Education Forum. 75(3), 12-17.

2020 Publications

Allison, L., & Flaherty, K. (2020). Investigating firm level drivers of salesperson brand identification. Journal of Business Research, 121(1), 154-169.

Allison, L., Blair, J., Jung, J., & Boutin, J. (2020). The impact and mediating role of personal Brand authenticity on the self-actualization of university graduates entering the workforce. Journal for Advancement of Marketing Education, 28(2), 3-13.

Anglin, R. & Blair, J. (2020). Superstars or no superstars on professional sport team rosters: How teams can adapt to fans with varying levels of preference for consistency. In D. Harrison, (Ed.). Analysis for a brave new world. Society for Marketing Advances, 17-18.

Awang, F., Healy, M. B., & Spain, J. W. (2020). Cracking the ethical awareness code. Refereed Proceedings of the Appalachian Research in Business Symposium. 12-14. Richmond, KY.

Awang, F., Tabibzadeh, K., & Zhuang, W. (2020). Diversity, multiculturalism, and inclusivity: The Samurai way. Refereed Proceedings of the Appalachian Research in Business Symposium. 6-11. Richmond, KY.

Blair, J. (2020). Give me five quizzes. In D. Harrison, (Ed.). Analysis for a brave new world. Society for Marketing Advances, 398-399.

Blair, J. (2020). The implications of viewing ethical memes on individuals with higher levels of attitude towards helping others and long-term orientation through a student assignment. Refereed Proceedings of the Appalachian Research in Business Symposium, 5-6. Richmond, KY.

Blair, J., Gala, P., Tariqu, A., Harrison, D., & Ajjan, H. (2020). Online experiential learning: Methods, advantages and challenges. In D. Harrison, (Ed.). Analysis for a brave new world. Society for Marketing Advances, 111-113.

Boutin, P. J. (2020). Popular music concert attendance by Baby Boomers and Generation Xers: A preliminary exploratory qualitative examination. Refereed Proceedings of the Appalachian Research in Business Symposium. 15-19. Richmond, KY.

Boutin, Jr., P. J., & Blair, J. (2020). Product standardization and adaptation in the classroom: An Oreo case study. Business Education Forum, 74(4), 38-41.

Chang, Y., Wang, X., Su, L., & Cui, A. P. (2021). B2B brand orientation, relationship commitment, and buyer-supplier relational performance. Journal of Business & Industrial Marketing, 36(2), 324-336.

Engle Sr., A. D., Zaharie, M., Kerekes, K. & Poór, J. (2020). Who is in charge here? Evidence of the division of roles and responsibilities between global and local HR managers in MNEs operating in the CEE region. Journal of East-West Business, 26(1), 81-107. doi:10.1080/10669868.2019.1689218

Fatzinger, J. B., & Easterling, J. K. (2020). Community characteristics as predictors of disaster recovery. Refereed Proceedings of the Appalachian Research in Business Symposium. 27-29. Richmond, KY.

Fore, M., & Allison, L. (2020). Putting teeth into antitrust: Using an interdisciplinary approach in the classroom to leverage the fangs in student experience. Refereed Proceedings of the Appalachian Research in Business Symposium. 30-35. Richmond, KY.

Gift, W. & Blair, J. (2020). Off to the rescue! Can pricing autonomy and compulsive buying superhero consumers save retail comic book stores through increased purchase intentions?‚ÄĚ In D. Harrison, (Ed.). Analysis for a brave new world. Society for Marketing Advances, 332-333.

Harter, C., & Ratliff, J. (2020). Financial well-being and financial literacy of Kentucky teachers: Implications for entrepreneurship opportunities. Refereed Proceedings of the Appalachian Regional Business Symposium, 36-42. Richmond, KY.

Hibbett, L., Blair, J., Eby, A., & Hanspal, S. (2020). Planning and executing client-based learning projects. In R. Hochradel, & T. Stovall, (Eds.). 2020 MMA conference: A virtual experience proceedings. Marketing Management Association, 118-119.

Mayer, J., Harter, C., & Bhandari, M. (2020). An educational partnership to promote lifelong leaders. Pedagogicon 2020 Proceedings: Students as Partners in Teaching and Learning, 1-9, https://encompass.eku.edu/cgi/viewcontent.cgi?article=1022&context=pedagogicon

Polin, B. (2020). In search of a role for the traditional lecture. Refereed Proceedings of the Appalachian Research in Business Symposium. 67-70. Richmond, KY.

Polin, B. (2020). Exploring the history, current state, and potential of the traditional lecture. Proceedings of the Management and Organizational Behavior Teaching Conference.

Poór, J., Engle, A., Kovács, I., Morley, M., Kerekes, K., Slavic, A., Berber, N., Juhász, T., Zaharie, M., Legnerova, K., Dvorakova, Z., Stor, M., Suchodolski, A., Buzády, Z. & Abdrazakova, A. (2020). Multinationals and the evolving contours of their human management practices in Central and Eastern Europe and the former Soviet Union. Employee Relations, 42(3), pp. 582-608. https://doi.org/10.1108/ER-01-2019-0082

Poor, J., Szeiner, Z., Roberson, M., Mura, L., & Horbulák, Z. (2020). Management consulting trends in Slovakia in the light of global and regional tendencies, Journal of Eastern European and Central Asian Research, 7(2), 191-204.

Randles, T. J., Allison, L., & Mahaney, B. (2020). Knowledge requirements fulfillment analysis. Refereed Proceedings of the Appalachian Research in Business Symposium. 71-75. Richmond, KY.

Randles, T., Allison, L. & Zhang, Z. (2020). Business process knowledge requirements trees sales, and strategy examples. Academy of Business Research.

Roark, T.M., & Xiao, Q. (2020). A deep dive into Tesla’s business strategic options in finding a winning strategy. International Journal of Case Studies, 9(4), 32-40.

Robles, M. (2020). Classroom activities to build ethical awareness. Refereed Proceedings of the Appalachian Research in Business Symposium. 76-82. Richmond, KY.

Shi, X., Su, L., & Cui, A. (2020). A meta-analytic study on the antecedents of exploration and exploitation. Journal of Business & Industrial Marketing, 35(1), 97-115.

Wilson, K. & Spain, J. W. (2020). Preparing the business workforce: Developing social and ethical responsibility via volunteerism. Refereed Proceedings of the Appalachian Research in Business Symposium. 91-95. Richmond, KY.

Yasar, B., Martin, T. M., & Kiessling, T. K. (2020). An empirical test of signaling theory. Management Research Review. doi: doi:10.1108/MRR-08-2019-0338

Zhang, Z., Lau, C. K. & Scott, J. (2020). Institutional governance effects on SME firm growth. Academy of Business Research.

2019 Publications

Blair, J. (2019). Christelle Damiens, ready, tech, go!: The definitive guide to exporting Australian technology to Europe (2016). Journal of Euromarketing, 28(1/2), 57-60.

Blair, J. (2019). University sporting event extra credit opportunity for marketing courses. In J.G. Fowler, & J. Weiser, (Eds.). Changing the ‚Äėrhythm‚Äô of marketing: Are we listening? New Orleans, LA: Society for Marketing Advances, 388.

Blair, J., & Boutin, P. J. (2019). The relevance and importance of pricing autonomy to different consumers: An empirical examination. Refereed Proceedings of the Appalachian Research in Business Symposium. 6-9. Cullowhee, NC.

Blair, J., Gala, P., Hood Hopkins, K., Harrison, D., & Manzon, E. (2019). How to get non-marketing majors interested in marketing courses. In J.G. Fowler, & J. Weiser, (Eds.). Changing the ‚Äėrhythm‚Äô of marketing: Are we listening? New Orleans, LA: Society for Marketing Advances, 575-576.

Blair, J., Gala, P., & Lunde, M. (2019). The consumer truth about message framing, nostalgia, and the dark triad. In J.G. Fowler, & J. Weiser, (Eds.). Changing the ‚Äėrhythm‚Äô of marketing: Are we listening? New Orleans, LA: Society for Marketing Advances, 110-113.

Blair, J.,¬†& Koslow, J. (2019). Why can‚Äôt we be friends? An exploration into interdisciplinary team projects. In J.G. Fowler, & J. Weiser, (Eds.). Changing the ‚Äėrhythm‚Äô of marketing: Are we listening? New Orleans, LA: Society for Marketing Advances, 204-206.

Blair, J., Xiao, J. J., & Mason, I. M. (2019). A framework for practical student projects in global marketing courses. National Business Education Forum, 73(4), 4-7.

Boutin, P. J. (2019). B2C marketing vs. B2B marketing: Teaching techniques and in-class activities to enhance student comprehension and learning. Proceedings of the 2019 Pedagogicon Conference. 7. Richmond, KY.

Boutin, P. J., & Blair, J. (2019). Teaching product standardization and adaptation in global marketing courses: A case study approach with Oreo. Refereed Proceedings of the Appalachian Research in Business Symposium. 10-13. Cullowhee, NC.

Brewer, K., & Spain, J. (2019). Volunteerism: Developing social and ethical responsibility at the university level. Refereed Proceedings of the Appalachian Research in Business Symposium. 14-16. Cullowhee, NC.

Engle, A. (2019). Institutional and cultural frameworks describing barriers to women in academics. In Professional Development Workshop 393: Gender and Inclusion in Universities: Moving beyond Mansplaining, Manels and Womenial Tasks. The Annual Meeting of the Academy of Management. Boston, MA.

Fatzinger, J. (2019). Using outcomes-based learning to engage young professionals. Refereed Proceedings of the Appalachian Research in Business Symposium. 35-37. Cullowhee, NC.

Marasi, S., Wall, A., & Brewer, K. (2019). Participant carelessness: Is it a substantial problem with survey data? The Electronic Journal of Business Research Methods, 17(1), 1-16.

Po√≥r, J.,¬†Engle, A. D., BlŇ°t√°kov√°, J. & Joniakov√°, Z. (2019).¬†Internationalisation of human resource management: Focus on Central and Eastern Europe.¬† New York, NY: Nova Science Publishers.

Poór, J., Engle, A. D., Kovacs, A., Albrychiewicz-Slocinska, A., Caha, Z., Kumpikaite-Valiunene, V., & Horbulak, Z. (2019). Initial findings for labor markets in the Czech Republic, Hungary, Poland and Slovakia (2016-2017). Book of Abstracts of the Academy of International Business, Central and Eastern European Chapter Annual Conference. 84. Kaunas, Lithuania.

Roberson, M. (2019). Exploring the utility of multiple peer assessments among business students. Refereed Proceedings of the Appalachian Research in Business Symposium. 76-77. Cullowhee, NC.

Robles, M. (2019). The cornerstone of effective leadership: Communication. Refereed Proceedings of the Appalachian Research in Business Symposium. 78-81. Cullowhee, NC.

Xiao, Q., Zhuang, W., & Cao, Z. (2019). How do customers respond to the use of self-service technologies? An empirical study from China. Academy of Marketing Science Annual Conference Proceedings. Vancouver, Canada.

Wilson, K.¬†(2019). In a world of ‚ÄúFake News,‚ÄĚ are all communication media created equal?¬†Business Education Forum,¬†74(2), 12-14.

Zhuang, W., Arthur, C., & Brewer, K. (2019). Affinity giving and motivational factors for alumni giving. Refereed Proceedings of the Appalachian Research in Business Symposium. 104-105. Cullowhee, NC

2018 Publications

Abell, B.C., Robbins, J., & Xiao, Q. (2018). Two leaders, two paths: A case study of comparing GE’s two leaderships. Journal of Business Cases and Applications, 21.

Allison, L., Boutin, P. J., & Cumiskey, K. J.¬†(2018). Business students’ personal branding: An empirical investigation.¬†Refereed Proceedings of the Appalachian Research in Business Symposium.¬†17-23. Johnson City, TN.

Awang, F., & Carnes, L. (2018). Mobile technologies: The impact on learning and classroom engagement. Business Teacher Education Journal, 44, 22-29.

Blair, J. (2018). Marketing professional interview assignment. In J. G. Fowler, & J. Weiser, (Eds.). Back to the future: Revisiting the foundations of marketing. West Palm Beach, FL: Society of Marketing Advances, 373-374.

Barthel, L. & Abney, M. (2018). Combining experiential, interdisciplinary, and mentorship approaches in entrepreneurial education. Business Education Forum, 72(3), 9-12.

Blair, J. & Sheinin, D. (2018). The roles of brand personalities and product quality with elective pricing. In J. G. Fowler, & J. Weiser, (Eds.). Back to the future: Revisiting the foundations of marketing. West Palm Beach, FL: Society of Marketing Advances, 29-30.

Boutin, P. J.  (2018). Democratic peace theory and global marketing: A review of the literature and proposed interdisciplinary research. Refereed Proceedings of the Academy of International Business U.S. Southeast Chapter Annual Meeting. 83. Nashville, TN.

Boutin, P. J.  (2018). Global entrepreneurship and entrepreneurs: An in-class activity. Refereed Proceedings of the Academy of International Business U.S. Northeast Chapter Annual Meeting. Philadelphia, PA.

Boutin, P. J.  (2018). Political instability and its impact on inward flows of foreign direct investment: Hypothesized models at the country and company levels. Refereed Proceedings of the Academy of International Business U.S. Northeast Chapter Annual Meeting. Philadelphia, PA.

Boutin, P. J. (2018). Lightning talk: Facilitating understanding of the consumer decision-making process with an in-class activity. Proceedings of the Eastern Kentucky University Teaching & Learning Innovation Showcase. Richmond, KY.

Boutin, P. J.¬†(2018). Interactive demonstration: Enhancing student learning with an interactive in-class “game show” activity.¬†Proceedings of the Eastern Kentucky University Teaching & Learning Innovation Showcase.¬†Richmond, KY.

Boutin, P. J. (2018). Social constructivism and cooperative learning in marketing courses: A sample in-class activity. Refereed Proceedings of the Appalachian Research in Business Symposium. 59-67. Johnson City, TN.

Carnes, L. W. (2018). A country in crisis: Will Greece survive? Journal for Global Business Education, 17, 5-11.

Carnes, L. W. (2018). Colleague to colleague. Business Education Forum, 72(4), 39.

Carnes, L., & Awang, F. (2018). Conveying the importance of personal brands to students. Business Education Forum, 72(4), 15-18.

Carnes, L., & Awang, F. (2018). International challenges and opportunities for start-up expatriates. Refereed Proceedings of the 90th Annual International Society for Business Education Conference. Reykjavik, IS.

Clark, M., Lay, T., Xiao, Q., & Cramer, G. (2018). Which automotive technology will win? SAM International Business Conference Proceedings. Arlington, VA.

Engle, A., Festing, M., & Dowling, P. (2018). Mapmaking in an expanded universe: Expatriate careers and global experiences. Refereed Proceedings of the 15th IHRM Conference. Madrid: ES.

Gala, P., Blair, J., Hunt, S., Bennett, D., & Sarofim, S. (2018). Incorporating experiential learning in the classroom: Activities and speakers. In J. G. Fowler, & J. Weiser (Eds.). Back to the future: Revisiting the foundations of marketing. West Palm Beach, FL: Society of Marketing Advances, 115-116.

Oh, J.-Y. (2018). The moderating effects of salespersons’ behaviors on supplier integration for new product development. Refereed Proceedings of the Appalachian Research in Business Symposium. 85-91. Johnson City, TN.

Po√≥r, J., Antalik, I., &¬†Engle, A. D.¬†(Eds.). (2018).¬†Labour shortages and labour retention in key positions in Hungary and other CEE countries.¬†(pp. 1-107). Research Monograph: J. Selye University ‚ÄďSzent Istv√°n University, Kom√°rno (Slovakia).

Poor, J., Brewster, C., Engle, A. D., & Morley, M. (2018).  How do MNC’s manage their human resources? Insight from subsidiaries in Central and Eastern Europe. Refereed Symposium of the 15th IHRM Conference. Central and Eastern European International Research Team (CEEIRT). Madrid: ES.

Roberson, M. (2018). Onboarding freshman business students: Mindfulness, learning, and a business plan for life. Refereed Proceedings of the Appalachian Business Research Symposium. 47-53. Johnson City, TN.

Robles, M. M., & Ackerman, B. (2018). When in doubt, cite: Activities and assignments for teaching the rules of APA. Refereed Proceedings of the Association for Business Communication-Southwest. 102-104. Albuquerque, NM.

Robles, M. M., & Larsgaard, J. C. (2018). Data mining and analytics. Refereed Proceedings of the Association for Business Information Systems. 11-15. Albuquerque, NM.

Sahakiants, I., Festing, M., Engle, A. D. Sr., & Dowling, P. J. (2018). Comparative total rewards policies and practices. In C. Brewster, W. Mayrhofer and E. Farndale (Eds.), Handbook of Research on Comparative Human Resource Management (2nd ed., pp. 143-163). Northampton, Mass.: Edward Elgar Publishing.

Spain, J., Engle, A. D. & Thompson, J.C. (2018). Head in the clouds, feet firmly planted in the ground: Inquiries into the impact of organizational design on ethical conduct in the financial services industry. Proceedings of the 25th Annual International Vincentian Business Ethics Conference, 457-459. New York, NY.

Tabibzadeh, K., & Carnes, L. W. (2018). Progress for a cooperative joint venture: A case analysis. National Business Education Forum, 73(2), 17-21.

Zhuang, W., & Xiao, Q. (2018). Facilitate active learning: The role of perceived benefits of using technology. Journal of Education for Business, 93(3), 88-96. doi:10.1080/08832323.2018.142528

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