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Bachelor of Science in Sport Management

Department of Parks, Recreation, Exercise & Sport Science

College of Health Sciences

Bachelor of Science in Sport Management

Department of Parks, Recreation, Exercise & Sport Science

College of Health Sciences

On-Campus & Online

Options

120 Credit Hours

to Graduate

On-Campus: $5,010 Per Semester

Online: $443 Per Credit Hour

(On-campus rate is for in-state students)

Free Books

for All Students

Combine Your Love of Sports with a Solid Business Foundation

Eastern Kentucky University’s online bachelor of science in sport management degree prepares students for rewarding careers in the complex and challenging sports industry. The program provides students with the leadership and management skills needed to successfully combine a love of sports and business insight to propel the industry forward. Graduates are prepared to take on key positions with sports teams and associations or to pursue graduate studies.

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Career Outlook

Employment of entertainment and sports occupations is projected to grow 13 percent through 2031, faster than the average for all occupations.

– U.S. Bureau of Labor Statistics

Careers in sports management are unlimited and will encompass a wide variety of interests, passions, and career goals.

Job Titles Include:

  • Game day coordinators
  • Athletic administrator
  • Event coordinator
  • Sports marketing

This program prepares students in a unique way for a career in the rapidly changing arena of sport.

Employers Include:

  • Chicago Blackhawks
  • Worldwide Cyclery
  • Lexington Sporting Club

The Office of Academic and Career Services is a one-stop shop for all your career and professional development needs.

Services Include:

  • Creating/updating your resume and cover letter
  • Interviewing tips and coaching
  • Career documents review
  • Job search

Why EKU?

  • Free textbooks through EKU BookSmart
  • No application fee
  • Reduced tuition for active-duty military members and their spouses
  • Fast-track opportunities for students with 80 or more credit hours
  • Generous credit transfer policy
  • EKU is a NCAA Division I competitor
  • Free tutoring and career services assistance

Program Options

Choose between two concentrations that offer the opportunity to tailor the degree to specific career goals and give you a competitive edge in the job market. Options include:

Integrate sport management principles with proven business practices to give yourself a competitive edge. Gain the leadership and management skills needed to propel the industry forward in administrative roles.

Take a more applied approach to your study of sport management. Combine a core business foundation with the flexibility to focus on your studies to meet your personal and professional goals. Be prepared for careers in a variety of areas including coaching, athlete development or communications.

Minors & Certificates

Select from a wide range of minors, allowing you to explore interests or make use of prior credits. Suggested minors available for this program include:

You can also choose from numerous undergraduate certificates in specialty areas that complement and enhance your major as you work toward your degree. Suggested certificates for this program include:

View the full list of certificates available for completion as you earn your degree.

Curriculum & Admission

EKU’s sport management curriculum prepares students to pursue a variety of rewarding career possibilities by offering an interdisciplinary focus with courses in both sport management and business. Sport management courses include legal issues, sports information, event and facility planning, promotion, media relations, and sport finance. Business courses include marketing, management, economics, and accounting.

A minimum of 120 credits are required to graduate with a

View the degree requirements:

EKU Academic Catalog

Please review the admissions requirements before applying for this or any program. If you have questions about the program or are planning to register for classes, please speak to the program advisor.

The sport management program culminates with a required internship, providing hands-on experience within the industry. EKU sport management students have interned for the following organizations:

  • Lexington Legends
  • Louisville Slugger Field
  • Local College/University Athletic departments
  • Local Parks & Recreation Departments

Students may transfer up to 90 hours of credit from accredited institutions. Please note that a minimum of 30 credit hours in this degree program must be completed at Eastern Kentucky University.

Previously earned credits must be reviewed upon admission to EKU for appropriate articulation.

On-Campus Program Deadlines
TermApplication
Deadline		Classes
Begin
FallAugust 1August
SpringDecember 1January
SummerMay 1May
Online Program Deadlines
TermApplication
Deadline		Classes
Begin
Fall AJuly 31August
Fall BSeptember 30October
Spring ADecember 31January
Spring BFebruary 28March
Summer AApril 30May
Summer BMay 31June

All applicants must provide an application and evidence of appropriate scholastic achievement through prior educational experience.

Please note that certain degree programs have special admission requirements. Admission to the University does not mean automatic admission to all degree programs.

The completed application and all required supporting documentation must be received by the University no later than:

• August 1 for fall enrollment
• December 1 for spring enrollment
• May 1 for summer enrollment

To apply for undergraduate admission to Eastern Kentucky University (EKU), submit an application at apply.eku.edu and submit your materials noted below electronically or by mail to:

Office of Admissions
Eastern Kentucky University
Whitlock Bldg. 112, CPO 54
521 Lancaster Avenue
Richmond, KY 40475-3154.

Enrolling & Advising Information

EKU’s College of Health Sciences is committed to delivering high-quality enrollment and academic advising for our students. We strive to create an atmosphere of mutual trust and meaningful engagement to help students reach their academic goals and have a rewarding educational experience.

Interested in enrolling? Reach out to the enrollment counselor for your preferred program.

Photo of Gabby Thurman

Gabriella Thurman

College Enrollment Counselor


gabrielle.thurman@eku.edu

Misty Bailey

Online Program Enrollment Advisor

859-622-2628
misty.bailey@eku.edu

Schedule an Appointment

Additional Contact Info

Admissions: 859-622-2106
Academic Testing: 859-622-1281
Big E Central (Financial Aid & Student Account Services): 859-622-2361
Military & Veterans Affairs Office: 859-622-2345

Student Stories & Features

Ronald Paige

Ronald E. Paige

EKU Sport Management Graduate
The faculty at Eastern Kentucky University Online played a pivotal role in aiding my success throughout my online degree program. They were not only supportive, but also offered personalized attention and guidance, ensuring that I had access to all the resources necessary to excel in my studies. The faculty’s dedication to facilitating a rich learning experience made a significant difference in my academic journey. Their expertise, availability, and willingness to provide assistance whenever required contributed to my deep understanding of the subject matter and enhanced my overall learning outcomes. The faculty’s commitment to my success and their unwavering support were…
photo of Shante Knox

Shante Knox

EKU Sport Management Student
The sport management degree offered through EKU has given me the tools to develop further as a professional and create new and engaging programs while utilizing the communication and sociology skills acquired within the sports management program. The Sport Management program provided a foundation that has allowed me to grow my business while acquiring soft and hard skills that can be utilized in other fields beyond aquatics. I chose sports management as my major, which was the catalyst I needed to dive deeper into communities and reach lives.
photo of Nicholas Gettelfinger

Nicholas Gettelfinger

EKU Sport Management Student
Everything that I learned within my major has been applied to my life multiple times already, and I know it will continue to in the future.

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Contact Information

Department of Parks, Recreation,
Exercise & Sport Science

Combs Building
Room 208 & 215A
213 Park Drive
Richmond, KY 40475

Recreation & Park Administration
859-622-1833

Exercise & Sport Science
859-622-8149

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